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Instagram is one of the social media that has been consolidated in 2016 with repercussion in the world and in Spain it is the second social media used, disassociating with Twitter.

What have been the changes in the last couple of years?

  • Alter the order of the TimeLine
  • Videos longer than 60 seconds
  • Visualize notifications through the web

Even though there were some changes last year about not fitting in well with their users, Instagram gives priority and time about updating, but without listening to their followers. Instagram´s account in Spain, launched a tweet with a calming message.


The hashtags mostly used worldwide are;

#KeepInstagramChronological, #RIPInstagram o #KeepInstagramWeird

There was also an official petition of with more than 200.000 signatures so there would not be an effective change of the algorithm.

A little later with the transformation and it wanted to become closer to the other social media Snapchat, including the Instagram Stories (Facebook will implement as well). It has the same duration as the Snapchat publications, 24 hours, but also adds our friends reference. In addition, it includes the possibility of uploading Boomerang, direct videos, hands-free… A little bit ago the companies gave news about the possibility of advertising through their stories. Would that have reprisal for the users?

We all like small changes and news. To recreate and update the application, will make it grow quickly, maintain active and larger content. The different options of Instagram Stories are not intrusive and do not appear on the Timeline, by pinching the face icon of your followers you see what they have posted.

instagram stories

What can we wait for in 2017?

First of all, there will be an established term, this allows users to embrace changes that have been produced in the last few months. In addition to Instagram Stories, in the last semesters the option has been integrated to put likes to comments or save the best pictures and videos to other users.

Betting on electronic businesses. The idea is that companies can publish pictures with their products and tag them to give more information about them and to buy without leaving the application.

comercio instagram

Improving Instagram Stories. Everything has been indicated to incorporate new ideas and updating new stickers depending about the era of the year in which we are in.

Will Instagram catch up and have video publications in 360º?

We have one year to wait and see

¡Esperamos tus comentarios!


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